Every buyer sees exactly their price.
Negotiated price lists, contract pricing, volume breaks, and per-account catalogs: applied automatically at sign-in, synced from your ERP, and enforced at checkout. Your reps stop quoting what the system already knows.
What is customer-specific pricing?
B2B rarely has one price. Each account has negotiated rates, contract terms, volume breaks, and often its own approved product range. Customer-specific pricing means the store knows all of that: a buyer signs in and sees exactly their catalog at exactly their prices, checked out at exactly their terms, without a rep looking anything up.
Pricing the store enforces for you.
Negotiated price lists
Each account's agreed prices applied automatically at sign-in: no lookup, no rep, no mistakes.
Contract pricing & volume breaks
Contracted rates and quantity discounts enforced by the system, exactly as negotiated.
Per-account catalogs
Each buyer sees the products they're approved to buy: their range, their units, their pack sizes.
Priced from your ERP
Price lists keep living where they live today (usually the ERP) and sync in real time: one source of truth.
Roles & visibility
Who sees prices, who can order, and who needs sign-off: controlled per account.
Guardrails
Floors, margins, and expiry dates on special pricing: the system enforces what sales agreed, and nothing below it.
Pricing is a contract. The store should honor it.
Every manually quoted price is a chance to leak margin or break a promise.
Discovery → Build → Certify → Scale
A senior-led delivery model built for revenue-critical commerce: predictable and transparent.
Discovery
We map the workflow, the constraints, and the compliance surface before a line of code.
Build
Senior engineers ship in two-week sprints. You see working software, not status decks.
Certify
Security and compliance are tested as we go (ADA/WCAG, PCI DSS, SOC 2 controls), never bolted on at the end.
Scale
We harden, instrument, and hand over, or stay on as your embedded product team.
Questions buyers ask us first
Wherever they live today, usually your ERP. We sync them in real time rather than recreating them, so pricing has one home and the store always reflects it.
Your call: some brands show the discount to reinforce the relationship, others show only the account price. It's a per-account setting, not a rebuild.
They can fall back to list price, be hidden from that account, or route into a quote: that's the Quote / RFQ workflow, and the two work together naturally.
Yes. One platform, shared catalog and inventory, with separate pricing, checkout, and account logic for consumers and business buyers.
With a free strategy session: we map how your pricing actually works today (lists, contracts, exceptions) and design the model that enforces it automatically.
Related b2b / wholesale commerce services
Stop quoting what the system already knows.
Book a free strategy session: we'll map your price lists and contracts and show you what applying them automatically looks like.